Vegan Yarn—for the knitter with a conscience and like the name suggests, it is a specialty yarn made from a variety of natural plant fibres such as: bamboo, soy and cotton. Heidi, the owner and founder of Vegan Yarn, hand-dyes the yarn with love in small batches, often creating limited yarn collections. Her colour dyeing technique is unique in that her inspiration for colours often derives from Japanese anime films. Vegan yard needed a way to present the product so that customers could pick up the yarn and really feel it without having unnecessary labels around to cover it. The design also needed to suggest natural and earth-friendly. Hang tags were created to easily appreciate the yarn without any obstructions. Items were printed on recycled paper. Vegan Yarn—yarn for everyone, not just vegans.